What is IDaaS, and why does your mobile strategy need it?

By Jasmine Henry

The subscription economy has transformed enterprise technology and brought a new world of as-a-service offerings, such as software-as-a-service (SaaS), platform-as-a-service (PaaS) and desktop-as-a-service (DaaS). Now, there’s identity-as-a-service (IDaaS), an emerging technology category with the potential to significantly enhance secure user behaviors, especially in BYOD enterprise environments.

Globally, an estimated 300 billion passwords will be at risk by 2020, according to Cybersecurity Ventures research, and identity management habits “are still the biggest security problem for PCs, Macs, smartphones and IoT devices.”

Here’s how IDaaS can elevate your enterprise mobility strategy and the security of confidential data on your endpoints:

What Is IDaaS?

IDaaS is a set of user authentication tools that are managed by a third-party provider and delivered through the cloud. It is predicted that by 2021, as-a-service will be the predominant delivery model for identity and access management (IAM). These services are expected to offer the same breadth and depth as on-premises IAM programs, with significant potential for cost savings and value.

Download Gartner report on managed mobility services

Though IAM-as-a-service is often associated with specific technologies such as single sign-on (SSO), outcomes may lend the simplest definition. Cloud IAM tools should give users access to the right files and applications at the right time while confirming their identities.

Applications of this technology can include the following aspects:

  • Adaptive multifactor authentication: Assesses user risk based on multiple factors such as location and time, and grants access dynamically
  • Single sign-on: Allows users to authenticate at the outside of the network to simplify identity management across applications and programs
  • Universal directory: Offers a centralized approach to managing user permissions, protecting data and meeting regulatory requirements

Is dynamic security the answer to enterprise mobility risk?

From an enterprise-wide perspective, richer IAM represents a tool for reducing human-based security risk, including poor password behaviors. Cybercriminals can easily compromise one-fifth of enterprise passwords, according to Preempt. Verizon reports weak, stolen or compromised credentials played some role in 80 percent of security incidents last year. Centralized tools for identity management are likely to reduce a massive amount of enterprise security risk.

Mobility and the growth of BYOD have changed the access management game significantly, necessitating a new method for ensuring the right match of users, devices and data. Though mobile has made access management more difficult, mobile devices also generate rich data that can provide critical insights needed to prove the context of a login attempt is sufficiently low-risk.

The value of IDaaS is defined through the integration of real-time mobile insights to grant or deny access. It’s a new delivery model for analytics-based security that allows “organizations to take a contextual, dynamic, risk-based approach to IAM.”


Understanding the potential

Within the framework of enterprise mobility management, the potential economic impact of cloud-based IAM is immense as a simplified tool for access governance. A dynamic approach to granting access can allow organizations to protect data in motion and respond quicker to access attempts and user behavior that are deemed high-risk with analytics-based tools for evaluating login context. The economic potential for IDaaS is calculated to be up to 482 percent ROI within two months.

Though IAM services have massive potential for enhancing the security of confidential data on mobile devices, it’s not without risks. Be sure to consider vendor compliance, operational controls, vendor methods for credential management and potential vendor exposure to your sensitive data.

Context-aware security management

As a component of enterprise mobility management, IDaaS can significantly reduce some of the most complex information security risks facing organizations today. Humans are unpredictable, and mobile security is complex, which is why context-aware security solutions may be critical. Using mobile data to understand the context of users, devices and data can allow organizations to manage the risks associated with mobile access.

Written By

Jasmine Henry

Jasmine E. Henry, MS

Jasmine is a commentator on emerging technology and freelance writer in the greater Seattle area. With a professional background in analytics, big data, mobility, and security that spans both the for-profit and government sectors, her professional interests include artificial intelligence…

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