Rapid application deployment: Five tips to increase ROI

By Karin Kelley

IT budgets are shrinking at an increasing number of mobile organizations. In response to this trend, enterprises are taking a more agile approach to the software development lifecycle. By focusing on a continuous production process, brands can develop and deliver software releases in shorter cycles, which allows them to accommodate rapid changes in technology and meet the demands of users that are already accustomed to instant access to feature-rich applications and data.

Using rapid application deployment to maximize ROI

As InformationWeek points out, the agile software development lifecycle is iterative and cyclical by nature. Application deployment, or continuous deployment, is a critical step in the overall process. When businesses have automated, repeatable continuous deployment processes and agile development platforms in place, they can increase ROI in the following ways.

  • Taking a features-first approach to releases
    Instead of rolling out major releases with irrelevant changes, developers should focus on features. By doing so, they can deploy fixes, upgrades and new features faster, thereby increasing productivity and reducing testing time.
  • Delivering new and improved features to customers, strategic partners and suppliers earlier
    When these features go out as soon as possible, they can become part of the development and deployment process, providing the appropriate feedback for future incremental releases. This reduces the lead time for larger releases and ensures that applications are highly available. This strategy also helps improve customer acquisition and retention, as organizations can respond to specific demands quickly.
  • Keeping careful track of code changes
    This is crucial in order to better understand where code changes — whether good or bad — have been made or need to be made to improve application performance, usability, resiliency and security. When an application needs to be fixed or updated, teams can quickly tweak individual components and trace them back to the developer that owns the code. This strategy prevents the team from wasting time and money on playing detective, rewriting larger chunks of the app, or, in the worst case scenario, completely re-architecting the app.
  • Giving business owners visibility and a voice throughout the process
    Before a significant update, it’s crucial for enterprises to ensure that IT is aligned with the business’ strategic priorities, as IT must be flexible enough to respond to inevitable changes in a quick, efficient manner. In addition, with agile platforms, developers can add value to the business by focusing on more strategic projects rather than spending precious time and resources on tedious and manual code changes.
  • Providing developers and systems administrators with more flexibility
    By allowing your teams to use repeatable code across multiple applications, you can reduce unnecessary coding complexities and integrate business-critical legacy systems in new, mobile-focused architectures. This also enables developers to provide a seamless user experience across multiple devices and operating systems, thereby increasing worker productivity and satisfaction.

New agile software development tools enable all parties involved — including heads of business, developers, QA engineers and operations teams — to collaborate in a continuous, strategic fashion. More importantly, agile frameworks provide employees, customers and strategic partners with visibility of the entire process and give them the opportunity to provide critical feedback about what is and isn’t working.

It’s clear that the cloud enterprise software market has become more competitive. In order to increase ROI, businesses need to take more automated approaches to mobile application development. If rapid application deployment isn’t part of an enterprise’s software strategy, however, these efforts won’t be as fruitful.

Written By

Karin Kelley

Independent Analyst & Writer

Karin is an independent industry analyst and writer, with over 10 years experience in information technology. She focuses on cloud infrastructure, hosted applications and services, end user computing and related systems management software and services. She spent nearly eight years…

Other Articles by Karin Kelley
See All Posts