Advancements

iPhone history and how it’s transformed consumers’ lives

By Karen He

iPhone history proves how Apple not only transformed the mobile landscape but consumers' everyday lives. In short, the iPhone has set the tone. Read More

By Karen He
Product Marketing Manager at IBM Tealeaf

January 19, 2017

3 ideas to jumpstart your retail mobile strategy

By Alisa MaclinRetail

Mobile has become so pervasive in consumer shopping habits that having a retail mobile strategy is absolutely essential. Read More

By Alisa MaclinRetail
Vice President of Marketing for IBM Mobile Enterprise

January 17, 2017

Smart products will only succeed with smart modern marketing decisions

By Jeff Hasen

When it comes to modern marketing, brands will need to take new approaches for smart devices in order to avoid inundating consumers with disruptive ads. Read More

By Jeff Hasen
Chief Marketing Officer, Mobile Strategist & Author of The Art of Mobile Persuasion

January 12, 2017

New VR devices waiting to enable the next experience

By Artis Birzins

There's a wave of new VR devices that will soon change the way users interact with VR environments. Read More

By Artis Birzins
Senior Architect, IBM Japan

January 11, 2017

How hotel cognitive assistants create a seamless mobile customer experience

By Karen He

Service industry companies such as hotels have heavily invested in mobile development to optimize the mobile customer experience. Read More

By Karen He
Product Marketing Manager at IBM Tealeaf

January 9, 2017

Fashion and technology: How IBM Watson and Marchesa designed a one-of-a-kind dress

By Taylor Holland

Earlier this year, fashion and technology came together in unique ways at the Metropolitan Museum of Art with help from Watson and Marchesa. Read More

By Taylor Holland
Founder, Taylored Editorial, LLC

January 4, 2017

Apple Pay in Japan: One month after launching

By Artis Birzins

Apple Pay was launched in Japan this past October, enabling completely new experiences for millions of customers. Read More

By Artis Birzins
Senior Architect, IBM Japan

January 4, 2017

3 ways cognitive digital innovation is improving healthcare quality

By Lori FellerHealthcare

With the improved availability of cognitive technology, healthcare organizations have begun to embrace innovation to work on improving healthcare quality. Read More

By Lori FellerHealthcare
IBM Partner, Mobile & Apple Partnership Leader, Public Sector & Healthcare

January 3, 2017

7 mobile trends to look for at CES 2017

By Kristina Smith

CES 2017 is just around the corner. We will be there to cover the latest trends, insights and news directly from the show. Read More

By Kristina Smith
Social Media Strategist, IBM MobileFirst

December 28, 2016

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