Experience

Winning customers with a 360 mobile sports platforms

By Jim Rushton

Mobile sports platforms are implemented to provide engaging digital experiences for fans, customers and consumers. Read More

By Jim Rushton
Global Leader / Partner, Sports and Entertainment Practice, IBM Interactive Experience

January 20, 2017

iPhone history and how it’s transformed consumers’ lives

By Karen He

iPhone history proves how Apple not only transformed the mobile landscape but consumers' everyday lives. In short, the iPhone has set the tone. Read More

By Karen He
Product Marketing Manager at IBM Tealeaf

January 19, 2017

Communication service providers offer new digital services to satisfy B2B markets

By Mario Cavestany

Communication service providers are starting to expand their B2B offerings to include solutions enabled by cloud, big data and analytics, and mobility. Read More

By Mario Cavestany
Vice President for Europe Telecommunications and Media Industries, IBM

January 19, 2017

3 ideas to jumpstart your retail mobile strategy

By Alisa MaclinRetail

Mobile has become so pervasive in consumer shopping habits that having a retail mobile strategy is absolutely essential. Read More

By Alisa MaclinRetail
Vice President of Marketing for IBM Mobile Enterprise

January 17, 2017

New VR devices waiting to enable the next experience

By Artis Birzins

There's a wave of new VR devices that will soon change the way users interact with VR environments. Read More

By Artis Birzins
Senior Architect, IBM Japan

January 11, 2017

4 things CxOs must do to defy digital disruption

By Josh Goff

Digital innovations themselves are not enough. Companies need to reimagine their customer experiences to fully take advantage of their digital investments. Read More

By Josh Goff
Partner at IBM iX

January 9, 2017

How hotel cognitive assistants create a seamless mobile customer experience

By Karen He

Service industry companies such as hotels have heavily invested in mobile development to optimize the mobile customer experience. Read More

By Karen He
Product Marketing Manager at IBM Tealeaf

January 9, 2017

Telecom companies are failing on customer experience despite consumer trust

By Rob van den Dam

The primary hurdle telecommunications companies face today is their existing customer experience reputation, despite the fact that consumers trust them. Read More

By Rob van den Dam
Global Telecommunications Industry Leader, IBM Institute for Business Value (IBV)

January 6, 2017

Finding value in the API economy

By Danny Bradbury

The API economy is here — and it's huge. When Salesforce generates more than half of its $3 billion revenue from APIs, it's time to take notice. Read More

By Danny Bradbury

December 30, 2016

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