Contributor

Warren Tomlin

IBM Vice President

Warren Tomlin is an IBM Vice President and Partner with more than 20 years of experience in strategy, innovation, product development and online marketing. Recognized as one of Marketing magazine’s 100 Thought Leaders, Warren is our Global Mobile Leader. He is also an IBM authority on mobile, driving the cross-brand mobile strategy for IBM including the exciting Apple/IBM partnership.

Articles by Warren Tomlin

Don’t go the way of the dodo: Making the case for anditive innovation

The plight of the dodo is a lesson we can apply to innovation today. Adding — or, in the dodo's case, removing — a siloed new feature is not innovation. Read More

April 20, 2017

Igniting the bonfire of digital reinvention: Start the fire before there’s nothing left to burn

Real digital reinvention will drive companies forward to competitive advantage, but they must combine their individual campfires into one bonfire. Read More

January 26, 2017

How emerging technology has made IBM a leading mobile services provider

The innovative use of emerging technology has made IBM a leading mobile services provider according to the latest Forrester Wave report. Read More

November 11, 2016

Why you need to be bilingual in business and technology

How can business and technology leaders work together on shared objectives if they've been speaking different languages? Read More

June 6, 2016

How mobile has changed the world

Mobile has undeniably changed the world — and changed business — and there's no turning back. Read More

May 12, 2016

Of mountains and mobile: The importance of good mobile design

If mobile design and user experience have been just an afterthought to your company, it's time to reevaluate your mobile strategy. Read More

February 4, 2016